Post's business plan targets the following strategies:
Shaping and rebalancing its real estate portfolio through investment, dispositions and acquisitions to achieve uniformly high quality, low average age properties and cash flow diversification;
Extensively utilizing the trademarked brand name and coordinating its advertising programs to increase brand name recognition;
Utilizing training and incentive programs aimed at enhancing associate performance, simultaneously improving the quality of its operations and the delivery of resident service;
Striving to be an innovator and a leader in anticipating customer needs while achieving operating consistency across its properties;
Continuing to explore opportunities to improve processes and technology that drive efficiency in its business; and managing its capital structure to ensure predictability of earnings and dividends, while maintaining its investment grade credit rating.